The Pac-Man game hit a milestone. Google’s homepage had a playable version of the hit Pac-Man game in honor of it’s 30th birthday (which caused some companies to ban Google’s website due to decreased productivity.) Where’s the failure?
It happened thirty years ago. When Namco first released the game in 1980 in Japan, nobody paid much attention. Pac-Man was also brought to an American conference, but distributors overlooked the product. They were much more excited about something called Rally-X, which has vanished to the coin return of video game history.
Yet Pac-Man took off with players. It eventually sold over 350,000 arcade units, becoming the most popular game of all time. Why did this product start out a veritable failure and then become so successful?
Most video game historians agree that Pac-Man was such a radical departure from games like Space Invaders that American audiences found it refreshing. Instead of shooting, your character was eating. Instead of going after the bad guys, you spent most of your time avoiding them.
No one would have predicted Pac-Man’s success based on it’s lackluster release or weird style of play. Failure is often the precursor to success.