Seek to Misconstrue + a
Failure: The Blog 
August 2018
- When This Executive Was Fired, He Took Charge
- Obeying The Speed Limit Has Never Been More Fun
- London Black Cabs Helped Uber Grow
- Bette Graham Created A Product To Fix Her Mistakes
- Flamin' Hot Cheetos Had An Interesting Start
July 2018
- Fear This Instead Of Failure
- Re-Releasing Songs Created Success
- A CEO's Purposeful Mistake
- The Tardy Student And The Unsolvable Problem
- Fixing Potholes Through Graffiti
June 2018
- A Surprising Mistake In The Oxford English Dictionary
- US Army Embraces Mistakes
- Blocking A Hymn
- Eddie Shore Was Truly A Tough Guy
- [Video] Elon Musk Didn't "Pivot" He Failed
May 2018
- 8 Examples of Mental Toughness Part 2
- Necessity Turned Accessory: Allen Iverson's Sleeve
- This Doctor Has Continued To Fail
- 8 Examples of Mental Toughness
- MIT Accidentally Creates New Smelting Process
April 2018
- Johnny Cash Quit Singing Lessons
- Cruise Control Came Out of Frustration
- Time Spent Gaming Pays Off In The Navy
- Rock Around The Clock Was a Commercial Failure
- Sigmund Freud Should Have Been Discouraged
March 2018
Ben and Jerry’s Ice Cream Made By Failure
One of the most famous ice creams in the world was made by a man that couldn’t smell and could hardly taste.
Ben Cohen decided to go into the food business with his old friend Jerry Greenfield in 1977. Initially, they decided to go into the bagel making business. But when they found out how costly the equipment was to make bagels, they decided to switch gears and go with ice cream instead. They chose Burlington, Vermont for the location of their first shop because the town was severely lacking in an ice cream shop.
The chunky additions that Ben and Jerry’s is famous for in their ice cream are no accident. In reality, it was to compensate for Ben’s anosmia. Anosmia is a condition that causes the inability to detect odor. Meaning you can’t smell a thing! This can also severely affect your taste as well due to the fact that smell and taste are closely linked together. Anosmia can be a temporary condition, but traumatic anosmia can be a permanent condition. That didn’t stop Cohen from forging ahead to make some of the most delicious ice cream the world has seen!
Photo © Flickr User theimpulsivebuy
The people of Burlington couldn’t get enough of Ben and Jerry’s ice cream. Ben and Jerry used local milk, which really appealed to everyone, and whatever random ingredients they felt they wanted to use that day. The reason Cohen added the big chunks in his ice cream was his need for texture in foods, and it became a huge hit.
Cohen’s inability to smell would usually deter someone from entering into the food business. But his determination to overcome this hurdle helped him turn this possible failure into a success!
