Seek to Misconstrue + a
Failure: The Blog 
August 2018
- When This Executive Was Fired, He Took Charge
- Obeying The Speed Limit Has Never Been More Fun
- London Black Cabs Helped Uber Grow
- Bette Graham Created A Product To Fix Her Mistakes
- Flamin' Hot Cheetos Had An Interesting Start
July 2018
- Fear This Instead Of Failure
- Re-Releasing Songs Created Success
- A CEO's Purposeful Mistake
- The Tardy Student And The Unsolvable Problem
- Fixing Potholes Through Graffiti
June 2018
- A Surprising Mistake In The Oxford English Dictionary
- US Army Embraces Mistakes
- Blocking A Hymn
- Eddie Shore Was Truly A Tough Guy
- [Video] Elon Musk Didn't "Pivot" He Failed
May 2018
- 8 Examples of Mental Toughness Part 2
- Necessity Turned Accessory: Allen Iverson's Sleeve
- This Doctor Has Continued To Fail
- 8 Examples of Mental Toughness
- MIT Accidentally Creates New Smelting Process
April 2018
- Johnny Cash Quit Singing Lessons
- Cruise Control Came Out of Frustration
- Time Spent Gaming Pays Off In The Navy
- Rock Around The Clock Was a Commercial Failure
- Sigmund Freud Should Have Been Discouraged
March 2018
How the iPad Succeeded when Other Tablets Failed
Steve Jobs saw that Google’s Android was getting some serious attention. So he decided to corner the market with his newest creation: the iPad, even though tablets were considered a failure.
During the unveiling of the iPad, Jobs posed a question: Is there room for a device between a smartphone and a laptop? He went on to explain that people didn’t buy these computers for their amazing processing power, they bought them because they were cheaper. He knew most everyone used laptops for things such as browsing the web, checking email, or chatting. While you can accomplish all of this on a iPhone, the screen was just too small and a PC’s bulky keyboard and short battery life weren’t ideal.
Photo © Flickr User Veronica Belmont
The tablet used to be the most discredited category of consumer electronics in the world. So how did Jobs make the iPad so successful? How was his so different from the other tablets that came before? He modeled it after the iPhone; meaning anything you wanted was a touch away. So the public was already familiar with how to operate it, before they even purchased the item!
Jobs proved that you don’t have to always follow what the vast majority thinks. Instead, if you have a great idea, go for it and make it your own. He showed that choosing a failed idea brought success!
