It’s hard to imagine that anything positive came out of the Great Depression. It was a time where most families were barely getting by. Flour manufacturers saw this struggle and helped in a very interesting way!
Women in the 1930s were very resourceful when it came to clothing and diapering their babies and having enough dish cloths. They started to use the sacks that their flour came in because they couldn’t afford these items. The manufacturers saw this was becoming common practice and started to change the design of their sacks.
“The sacks came with bright, colorful designs, and sometimes patterns for toys — like the one seen here being filled with flour for delivery. The sacks were labeled, but the ink was washable.”
Even in the bleakest of times, there was a little ray of hope and color! Something that could have been seen as a failure was truly a success!