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Failure: The Blog  

August 2018

  • When This Executive Was Fired, He Took Charge
  • Obeying The Speed Limit Has Never Been More Fun
  • London Black Cabs Helped Uber Grow
  • Bette Graham Created A Product To Fix Her Mistakes
  • Flamin' Hot Cheetos Had An Interesting Start

July 2018

  • Fear This Instead Of Failure
  • Re-Releasing Songs Created Success
  • A CEO's Purposeful Mistake
  • The Tardy Student And The Unsolvable Problem
  • Fixing Potholes Through Graffiti

June 2018

  • A Surprising Mistake In The Oxford English Dictionary
  • US Army Embraces Mistakes
  • Blocking A Hymn
  • Eddie Shore Was Truly A Tough Guy
  • [Video] Elon Musk Didn't "Pivot" He Failed

May 2018

  • 8 Examples of Mental Toughness Part 2
  • Necessity Turned Accessory: Allen Iverson's Sleeve
  • This Doctor Has Continued To Fail
  • 8 Examples of Mental Toughness
  • MIT Accidentally Creates New Smelting Process

April 2018

  • Johnny Cash Quit Singing Lessons
  • Cruise Control Came Out of Frustration
  • Time Spent Gaming Pays Off In The Navy
  • Rock Around The Clock Was a Commercial Failure
  • Sigmund Freud Should Have Been Discouraged

March 2018

  • Superman Couldn't Fly
  • This School Shares Failures
  • Jim Croce's Parents Hoped He Would Fail

[More archives...]

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Chocolate Shortage in WW2 Created Success

April 26th, 2017 - by Alyssa Shea

Nutella is pretty popular around the world. Many people go crazy over the hazelnut flavor! It also has some very humble beginnings.

nutella failure
Photo © Flickr User brianc

There were many shortages of foods during WW2, chocolate being one of them. This means the price of chocolate skyrocketed for a time and many families couldn’t afford the treat. Pietro Ferrero and his son, Michael, wanted to change that. The Washington Post article explained:

“Amid widespread chocolate shortages in the wake of World War II, Pietro sought to create a chocolate treat that would be affordable for struggling families. The result was “supercrema,” a spread made with just a little bit of chocolate and a lot of the hazelnuts widely available in his native Piedmont region.”

The Ferrero’s used the failing chocolate market to find success!

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